Don’t let 120 go Extinct!

Film photography is for everyone and analogue photography is spontaneous, fast and instinctive. It’s about light leaks, happy incidents, and unconventional artistic masterpieces. Shooting 120 MF film offers photographers a bigger frame and more room to create, however in recent years, Lomography noticed the wider analogue/film photography community growing increasingly reserved about this distinctive and charming 120 MF.

120 MF film declared Endangered Species by Lomography

Lomography doesn’t want to see the 120 MF disappear, let’s keep this going and don’t let 120 go extinct! Let’s bring back the fun, excitement, artistic exploration and experimentation with 120 MF film! Lomography is declaring 120 MF film an endangered species! Lomography is rallying and inviting Lomographers and global retail partners to join them in this 120 MF film journey to sustain and revitalise the 120 MF film format.

As part of Lomography’s commitment, they are reducing the prices of their 120 MF films. This would encourage analogue/film photographers to get back in action with 120 MF film photography, it should be all about the fun without worrying about breaking the bank at every frame.

Keep the frames rolling!

120 MF film give us increased sharpness, improved depth of field, and a larger canvas for striking compositions on a lovely square frame, offering exciting possibilities for carefree snapshots, thrilling experiments, and professional work. Lomography wants everyone to forget everything they ever thought they know about medium format film and let it go! It’s time to fire up the imagination and creativity, feel free to simply create and produce some special with 120 MF film!

When you are shooting with Lomography 120 MF film, do share your most innovative 120 MF photographs with #120isforever, #120isworthit, and be a part of this medium format film revolution!

Pricing and Availability

Here are the new prices for Lomography 120 MF film:

• Color Negative 100 ISO 3 Pack was 34.9, NOW 24.9 USD
• Color Negative 400 ISO 3 Pack was 34.9, NOW 24.9 USD
• Color Negative 800 ISO 3 Pack was 39.9, NOW 27.9 USD
• Redscale XR 50–200 3 Pack was 35.9, NOW 24.9 USD
• Potsdam Kino 100 ISO was 10.9, NOW 6.9 USD
• LomoChrome Metropolis 2021 was 12.9, NOW 11.9 USD
• LomoChrome Purple 2021 was 13.9, NOW 11.9 USD
• Color Negative 100 ISO 3 Pack was 49 , NOW 31.9 SGD
• Color Negative 400 ISO 3 Pack was 49 , NOW 34.9 SGD
• Color Negative 800 ISO 3 Pack was 59, NOW 39.9 SGD
• Redscale XR 50–200 3 Pack was 40.9, NOW 34.9 SGD
• Potsdam Kino 100 ISO was 14.9, NOW 9.9 SGD
• LomoChrome Metropolis 2021 was 21.9, NOW 18.9 SGD
• LomoChrome Purple 2021 was 21.9, NOW 18.9 SGD

Purchase them here:

• Shop 120 films: https://shop.lomography.com/film/120-film
• Shop 120 cameras: https://shop.lomography.com/cameras/all?camera_filmformat=5590

* Information and pictures courtesy of Lomography *

The post Let’s Save 120 Medium Format Film together! appeared first on TGH Photography and Travel Portal/Blog.

Welcome to Lomography School!

Film is not dead, film is making a comeback, Lomographic Society International thinks that film is forever and they are launching themselves into a new era of analogue photography. You, the photographers (whether young or old, experienced or amateur) are hereby cordially invited to attend the Lomography School! It’s not going to be stuffy classroom withs grey walls, uncomfortable desks or even mess on your seat and table.

Lomographic Society International is launching this dedicated online learning space to make creativity accessible to all – Totally free! There are no more hard-to-understand descriptions, they have put together the answers to the most FAQ from the Lomography Community. This would make it the leading space on the internet and social media platforms, to learn all about analogue – from the basic techniques to how to take experimental Lomographs.

Who can join? What do I need?

Anyone can join, as long as you have a passion for analogue, it’s for everyone. Whether you are just start learning analogue photography or you are an experienced film photographer looking to become more creative, everyone is welcome at the Lomography School.

What can I expect from Lomography School?

Lomography School provides information about all the exciting experimental techniques that have been inspiring the imagination of Lomographers far and wide over the past 30 years. Analogue photographers can learn how to shoot mesmerising multiple exposures, uncover handy tips and tricks like mastering the pinhole and read detailed explanations (that they actually understand) about what the hell pushing and pulling mean, and so much more.

If the answer isn’t there, Lomography School has set up a dedicated mailbox, school@lomography.com, so curious students can send in their most burning questions. The Lomography School want this to be an ever-growing, interactive space and if anyone has a useful trick to share, Lomo School want to hear it! Photographers, we’re all on this journey of analogue discovery together and there’s always something new to learn.

To all analogue photographers, whether you are just starting off on your analogue photography or you are an experienced analogue photographer, welcome to Lomo School! Let’s all enjoy and have fun with Lomography!

Lomo School Information and Website Links

Lomo School:
https://www.lomography.com/school

Online Shop:
https://shop.lomography.com/

* Information and pictures courtesy of Lomographic Society International *

The post Lomo School – An Analogue Education Like Never Before appeared first on TGH Photography and Travel Portal/Blog.

Exposing 30 Years of Lomography History and Heritage!

The story of Lomography began in November 1992, let’s start exposing 30 years of Lomography history and heritage! The fine Lomographic Society International was founded in the grand-old city of Vienna, Austria. There was a dignified “10 Golden Rules of Lomography”, it was published in the Wiener Zeitung – one of the oldest newspapers in the world(!) – and at the first venerable “everyone is an artist” LomoWall a couple of thousand Lomographs were shown.

It all began with the discovery of the quirky little Lomo LC-A camera by some unbrushed happy-go-luck students in Prague that had officially become the global Lomographic movement that we know of today. If you do your maths correctly from 1992, Lomography is now 30 years old and they are proud to be an eccentric, free, wonderful, enthusiastic, creative, experimental, social, wonderful Lomography Community, uniting millions of analogue admirers from around the world who are keen to help us keep film photography alive!

Limited Edition Anniversary Lomo LC-A Cameras 

To kickstart 30 years of Lomography celebrations and this momentous occasion, Lomography is releasing special editions of their beloved Lomo LC-A family cameras – the Lomo LC-A+, Lomo LC-Wide and Lomo LC-A 120. These special editions are all dressed in a unique handcrafted leather design with a colourful metal emblem to commemorate 30 years of breaking the rules.

These metal emblems will also be available as collectible Lomography Pins, Magnets and Stickers. Available in very limited quantities only, our anniversary edition Lomo LC-A cameras and accessories will help Lomographers around the world show off their love for Lomography and get involved with the Lomographic state of mind!

What is signature Lomography aesthetic feel from the LC-A family cameras like?

Since Lomographers stumbled upon the original Lomo LC-A in a quirky, old-school, modest camera shop and started shooting from the hop while touring Prague in 1991, they returned to Vienna and had a sh*tload of film developed in their favourite supermarket and discovered strangely beautiful images.

Over the past 30 years, Lomo LC-A photos are unique and distinct with its own signature Lomography aesthetic style, unmistakable photographs bursting with life, filled with deep saturation, punchy contrast and shadowy vignettes. Today, the Lomo LC-A family cameras are well-loved snap-shooting legends across the world.

With lightning-fast zone focusing, on-point automatic exposure, compact size, robust analogue looks and the all-important legendary lenses, the Lomo LC-A family cameras are a sought-after Lomography classic ready for all sorts of experimentation – a must-have in any photographer’s arsenal.

Lomo LC-A+

Lomo LC-Wide

Lomo LC-A 120

Discover the 30th Anniversary Collection

• Lomo LC-A+ 30th Anniversary Edition Price: 399 USD
  https://shop.lomography.com/world/lomo-lc-a-30th-anniversary-35-mm-film-camera
• Lomo LC-Wide 30th Anniversary Edition Price: 499 USD
  https://shop.lomography.com/world/lomo-lc-wide-30th-anniversary-35-mm-film-camera
• Lomo LC-A 120 30th Anniversary Edition Price: 549 USD
  https://shop.lomography.com/world/lomo-lc-a-30th-anniversary-120-film-camera
• Lomography 30th Anniversary Metal Magnet Price: 6.50 USD
  https://shop.lomography.com/world/30th-anniversary-magnet
• Lomography 30th Anniversary Metal Pin Price: 5.50 USD
  https://shop.lomography.com/world/30th-anniversary-metal-pin
• Lomography 30th Anniversary Metal Sticker Price: 5.50 USD
  https://shop.lomography.com/world/30th-anniversary-metal-sticker

Technical Specifications

LOMO LC-A+

• Film Format: 35 mm
• Focal Length: 32 mm
• Available Apertures: f2.8, f3.5, f5.6, f8, f11, f16
• Shutter Speed: Bulb (B) to 1/500
• Flash: Hotshoe
• Available ISO Settings: 100, 200, 400, 800, 1600
• Multiple Exposure: Yes
• Tripod Mount: Yes
• Cable Release: Yes
• Battery: 3 x LR44

LOMO LC-Wide

• Film Format: 35 mm
• Focal Length: 17 mm
• Available Apertures: f4.5, f5.6, f8, f11, f16
• Shutter Speed: Bulb (B) to 1/500
• Flash: Hotshoe
• Available ISO Settings: 100, 200, 400, 800, 1600
• Multiple Exposure: Yes
• Tripod Mount: Yes
• Cable Release: Yes
• Battery: 3 x LR44

LOMO LC-A 120

• Film Format: 120
• Focal Length: 38 mm
• Available Apertures: f4.5, f5.6, f8, f11, f16
• Shutter Speed: Bulb (B) to 1/500
• Flash: Hotshoe
• Available ISO Settings: 100, 200, 400, 800, 1600
• Multiple Exposure: Yes
• Tripod Mount: Yes
• Cable Release: Yes
• Battery: 3 x LR44

* Information and pictures courtesy of Lomographic Society International *

The post Celebrating 30 Years of Lomography appeared first on TGH Photography and Travel Portal/Blog.

Don’t forget you are an amigo for every adventure! Tiptoe across the hot sand, feel the warm breeze glide over your tanned skin and capture the good times, you just have to watch out for that little crab over there that doesn’t nip at your toes!

La Sardina Acapulco Caleta Camera

Whether you are enjoying a luxurious time on a sandy beach, dipping your perfectly manicured toes into the ocean or sipping sweet cocktails at the beach bar, you can capture the captivating coastline in ultra-wide angle snaps and enjoy effortless experimentation with the La Sardina Acapulco Caleta Camera. 

With colourful beaches stretching as far as the eye can see, this crowded coastline has seen many a sparkling Hollywood smile. You can shoot for the stars in bulb mode and combine multiple scenes in one frame with the flick of the multiple exposure switch. If that’s not enough, illuminate your night time escapades with the included Fritz the Blitz flash.

Fisheye No.2 La Quebrada

Get loco in Acapulco with your new fisheye friend. Do you dare to dive off the rocky clifftops of La Quebrada, plunging spectacularly into the swirling azure waters?

With the Fisheye No.2 La Quebrada, you can capture your wildest adventures in an incredible 170 degrees fisheye view! From the cliff top to seashore, you can squeeze the whole scene into iconic bulbous spheres! Along with multiple and long exposure modes, you can get even more fun in the sun, once you are tired of tumbling through the air, the built-in flash will take you from day to night – as Elvis said, “This is no time for siesta, this is time for fun!”

Pricing and Availability

La Sardina Acapulco Caleta Camera
Price: 119 USD
Buy here: shop.lomography.com/la-sardina-camera-flash-acapulco-caleta

Fisheye No.2 Acapulco La Quebrada Camera
Price: 69 USD
Buy here: shop.lomography.com/fisheye-no-2-acapulco-la-quebrada

Technical Specifications

La Sardina Acapulco Caleta Camera

• Film Format: 35 mm
• Focal Length: 22 mm
• Shutter Speed: Bulb (B), 1/100 (N)
• Zone Focusing: 0.6 m – 1 m, 1 m – Infinity
• Multiple Exposures: Yes
• Tripod Mount: Yes
• Cable Release: Yes
• Flash: Unique La Sardina Micro Contact
• (for Fritz the Blitz flash only)
• Battery: 1 Å~ CR123A

Fisheye No.2 La Quebrada

• Film Format: 35 mm
• Focal Length: 10 mm
• Shutter Speed: Bulb (B), 1/100 (N)
• Fixed Focus
• Multiple Exposures: Yes
• Tripod Mount: Yes
• Cable Release: No
• Flash: Built-in flash
• Battery: 1 Å~ AA

* Information and pictures courtesy of The Lomographic Society *

The post NEW Lomography Acapulco Beach Edition Cameras appeared first on TGH Photography and Travel Portal/Blog.

Since I’M Fine first release in early 2018, this camera has accompanied users to record the bitterness and sweetness of life with three generations of different design concepts. As the 3rd-generation I’M Fine cameras are sold out, the 4th-generation AURA is launched. The white camera body model makes a particularly eye-catching debut. With the AURA I’M Fine camera, it is preloaded with films of a warm tone as usual, you can capture wonderful moments before your eyes by simple operations.

Users Can Record Their Current Moods with Easiest-to-Operate Single Use Film Cameras

“I’M Fine.” This is an answer that can hide different emotions. When you give this answer, are you really fine or are you not well at all? Or is there something difficult to tell even if you are fine? Some emotions cannot be easily expressed, so let photos capture the mood of the moment.

In moments when you are really fine, happy, travelling, at a party, or getting together with friends, you should capture these wonderful memories and unexpected surprises. When you are tired, you can reminisce about these moments and then you will have the motivation to move forward.

A Camera that gives you Touch and Warmth as a Physical Object and a Blank Space to Write about Tenderness 

In this digital technology and digital photography era, film cameras still play a part for photographers, keeping the warmth of physical objects for us. Therefore, the 4th generation edition of I’M Fine continues to retain a space on the back of the packing box, as a place especially designed for gift buyers to express their thoughts and blessings. A handwritten birthday wish of warmth to a friend is more beautiful than sending a message over the phone.

The 4th-Generation Regular Edition AURA I’M Fine Single Use Camera has meticulously designed details. The camera shutter is named as “Freeze a moment”, remaining film count as “Remaining moment(s)”, and the camera flash as “Spark”.

I’M Fine is not a disposable camera, they can also be a form of decoration on your table, be a part of your accessories, a prop in photos, a convenient necessity, and a must-have to record your daily life.

The Camera Accompanies You through Days and Nights with ISO400 Films and Built-in Flash

AURA is preloaded with Kodak ISO 400 color negative films, popular among young users due to their warm tone, and allows users to take outstanding photos even at night with flash.

Meanwhile, with the help of the built-in flash (distance: 1-3 meters), users can clearly record moments either on cloudy days, indoors, or at concerts and keep the photos for later memories.

Pricing and Availability

I’M Fine Single Use Camera – AURA Edition

MSRP: HKD$155

Shop online: https://www.ninmlab.com/imfine

Technical Specifications

4th-Generation Regular Edition AURA I’M Fine Single Use Camera

• Film : 400ISO Color Negative (Made in USA)
• No. of exposure : 27
• ISO : ISO 400
• Flash :1-3 m
• Processing: C-41 Process
• Battery : 1 AA Battery (Included)

* Information and pictures courtesy of NINM Lab *

The post 4th-Generation Regular Edition AURA I’M Fine Single Use Camera appeared first on TGH Photography and Travel Portal/Blog.